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Last update: September 13, 2015
  • Hawthrone Studies

    Hawthrone Studies

    Hawthorne Studies The Hawthorne Studies, conducted at Western Electric's Hawthorne plant outside Chicago, starting in 1924 and running through 1936, were intended to bring about a greater understanding of the effects of working conditions on worker productivity. The results of the experiments were contrary to the management theory of the time (Scientific Management), and were key in bringing about an understanding of motivation factors in employment Basically, a series of studies on the productivity of

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    Essay Length: 874 Words / 4 Pages
    Submitted: November 18, 2010
  • Boeing Case Study

    Boeing Case Study

    Summary William Boeing founded the Boeing airplane company in early 20th century. After strings of acquisition and mergers, this company grew and became the current largest world aerospace industry. Followed by previous reorganizations in 19990s, this company decided to start its branding campaign in May 2001. This campaign was consisting of lots of effort and structural changes for the first time in this corporate history. The media was showing the initial success of this campaign

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    Essay Length: 550 Words / 3 Pages
    Submitted: November 18, 2010
  • Red Bull Case Study

    Red Bull Case Study

    Red Bull is an energy drink that doesn't do well in taste tests. Some say it's too sweet. Others just shake their heads, saying, "No." Its contents are not patented, and all the ingredients are listed on the outside of the slim silver can. Yet Red Bull has a 70 to 90 percent market share in over 100 countries worldwide. During the past 15 years, the drink has been copied by more than 100 competitors,

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    Essay Length: 1,577 Words / 7 Pages
    Submitted: November 18, 2010
  • Walmart Case Study

    Walmart Case Study

    Many retail stores are created by an owner that has a very creative idea for marketing products. Not all stores seem to stay in business partly due to the lack of interest shown in later years of the business's growth. The chains that tend to succeed are of course financially backed but the owner of the stores stays creative and innovative in their ideas to keep promoting the chain. One of the best examples of

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    Essay Length: 2,791 Words / 12 Pages
    Submitted: November 19, 2010
  • Mrwmd - an Organizational Study

    Mrwmd - an Organizational Study

    I'd give you an A, not many mistakes. Just check on a few things. ORGANIZSATION CULTURE AT MRWMD: DOES IT SUPPORT THE ORGANIZSATION MISSION? Table of contents? Introduction 1. The Monterey Regional Waste Management District (MRWMD) had humble beginnings in 1951 when forward thinking county officials had a vision of a better waste management system for the Monterey Peninsula, ending the era of unconditional garbage dumping that had prevailed. From this time on, a Board

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    Essay Length: 6,931 Words / 28 Pages
    Submitted: November 19, 2010
  • Andina Bottling Company Case Study

    Andina Bottling Company Case Study

    Andina Bottling Company Case Andina is a major distributor of Coca-Cola products in Latin America. The market for soft drinks is very competitive in Latin America. The dominate brands are not necessarily Coca-Cola or Pepsi brands. For a company to succeed in the distribution and manufacturing of soft drinks in Latin America, they need to be efficient. The plants need to work at capacity or close to it. The distribution also has to be logical.

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    Essay Length: 2,123 Words / 9 Pages
    Submitted: November 19, 2010
  • The Importance of Writing Skills in Business Communications - How and Why to Improve Employees' Writing

    The Importance of Writing Skills in Business Communications - How and Why to Improve Employees' Writing

    THE IMPORTANCE OF WRITING SKILLS IN BUSINESS COMMUNICATIONS: HOW AND WHY TO IMPROVE EMPLOYEES' WRITING Abstract This essay describes how poorly written communication can lead to misunderstanding and a possible loss of business. Through this paper the author wants to persuade the employer to sponsor a workshop for all employees to improve their writing skills, to increase business communications and to avoid arguments through poor communication. This paper demonstrates the effectiveness of writing skills

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    Essay Length: 1,522 Words / 7 Pages
    Submitted: November 19, 2010
  • Red Bull Case Study

    Red Bull Case Study

    I. RED BULL'S HISTORY. C orporate legend has it that in the early 1980s, while traveling to Asia on business, Austrian Dietrich Mateschiz came across some very popular "energy drinks". With his (self-describe) "uncanny instinct for successful product innovations", he schlepped a small sample of energy beverages back to Europe along with a big idea. Then with a clear vision and a lot of scientific know-how, Dietrich (and what was surely several unnamed food scientists)

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    Essay Length: 2,512 Words / 11 Pages
    Submitted: November 20, 2010
  • L'oreal Case Study

    L'oreal Case Study

    L'Oreal Introduction L'Oreal is the largest cosmetics company in the world. It shouldn't be a surprise that L'Oreal doesn't sell all of its product lines in every market in which it sells, and the market in the Netherlands is no exception. Upper management of the Netherlands' L'Oreal subsidiary have to make decisions on which product lines will succeed in their respective market and which ones will falter. In this particular case, L'Oreal needs to decide

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    Essay Length: 3,213 Words / 13 Pages
    Submitted: November 20, 2010
  • Cool Seminar Club, Ltd Case Study

    Cool Seminar Club, Ltd Case Study

    COOL SEMINAR CLUB, LTD. proudly presents OFFICIAL CSC DIAGNOSTIC EXAMINATION v. 2.0 Dear Sir or Madam: CSC, Ltd. would like to wish you a congratulatory slap on the back, for you have been chosen out of a pool of about...well, the EXTREMELY LARGE AND IMMENSE numbers of the pool are not important--but you've been chosen! Take this diagnostic exam, which will be objectively1 scored based upon your level of comprehension. Read the directions on

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    Essay Length: 1,068 Words / 5 Pages
    Submitted: November 20, 2010
  • Manager Skills

    Manager Skills

    ABSTRACT The aim of this essay is to investigate whether the work and skills of a manager are the same regardless of the level of their position within the organization. Through research conducted into three main theorists namely Henri Fayol, Henry Mintzberg and Robert L. Katz it is concluded that the core work functions a manager does are the same irrespective of position. The work roles in which a manager occupies within the organization are

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    Essay Length: 1,873 Words / 8 Pages
    Submitted: November 20, 2010
  • Comparison of Behaviorist and Psychoanalysts on Obesity, Lack of Interest in Study

    Comparison of Behaviorist and Psychoanalysts on Obesity, Lack of Interest in Study

    Both the Psychoanalysts and the Behaviorist believe that all humans have needs. They also believe that humans (organisms) work to satisfy their needs. One such need is food. Hull a behaviorist theorist "acknowledged that people do not just have needs they have what he called cravings, which are desires for reinforcement even when they do not satisfy a need." (Funder, pg.412) Taking this into consideration, it is possible for one to say that a

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    Essay Length: 1,881 Words / 8 Pages
    Submitted: November 20, 2010
  • Motor Insurance Case Study

    Motor Insurance Case Study

     PROJECT MOTOR INSURANCE December 2004 Contents Chapter 1 Introduction Chapter 2 Merchandise insurance- cargo insurance * introduction * types * object * insured amount * insurance premium * liability,compensation * risk coverage * exclusions Chapter 3 Carrier's liability insurance * general presentation and provisions * carrier liability insurance- CMR- Romania * types * object * insured amount * insurance premium * liability * risk coverage * exclusions Chapter 4 Vehicle insurance * Car Insurance

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    Essay Length: 9,994 Words / 40 Pages
    Submitted: November 20, 2010
  • The Truth That Leads to Godliness: A Study of the Themes of Titus

    The Truth That Leads to Godliness: A Study of the Themes of Titus

    The Truth That Leads To Godliness: A Study of the Themes of Titus Introduction The epistle of Titus, while minuscule in size, is not lacking when it comes to its message and relevancy. Titus was relevant not only for the period in which it was written, but also is an invaluable tool for today's Christians. Many topics run throughout Titus. These topics include the requirements of elders and bishops, the importance of sound doctrine and

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    Essay Length: 1,389 Words / 6 Pages
    Submitted: November 21, 2010
  • Coca Cola Case Study

    Coca Cola Case Study

    Coca-Cola History "Coca-Cola enterprises Incorporated, employees 66,199 operates, 444 facilities, 47,235 vehicles, 1.9 million pieces of cold drink equipment and sold 3.8billion unit cases in 46 states in the united states, all 10 provinces of Canada and portions of Europe including Belgium, France, Great Britain, Luxembourg and the Netherlands" (Coca-Cola facts 99). An, Atlanta Pharmacist Dr. John Slyth Pemberton founded Coca-Cola on May 8, 1886. The caramel colored ingredients, Coca leaves and kola nuts. Later

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    Essay Length: 4,639 Words / 19 Pages
    Submitted: November 21, 2010
  • Product Strategy Brief

    Product Strategy Brief

    PRODUCT STRATEGY BRIEF COMPANY Overview Company's mission is to revolutionize the way growing businesses communicate. We are a new class of Internet service providing intuitive business Internet management software, Web, and access solutions that require no MIS resources or up front capital expenditures. Everything you need to get your business live on the Internet in about an hour is provided via a monthly service that you never outgrow and is never obsolete. We achieve these

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    Essay Length: 714 Words / 3 Pages
    Submitted: November 21, 2010
  • Walmart Case Study

    Walmart Case Study

    Overview When Sam Walton founded the first Wal-Mart in 1962, the idea of bringing in a discount-shopping store into rural America was almost unheard of, except for the local five and dime stores. When Walton noticed that he had a lot of competition from regional discount chains, him and his wife Helen traveled the country to study other new retailing concepts, and were convinced that it was the wave of the future. With Walton's vision,

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    Essay Length: 9,016 Words / 37 Pages
    Submitted: November 21, 2010
  • Walmart Case Study

    Walmart Case Study

    Abstract Explores the marketing strategies employed by Wal-Mart Corporation and their efforts to compete in the "new" economy. Includes an assessment of Wal-Mart's expressed and apparent positioning and value proposition based upon internal documents, public relations statements, web page and advertising. Includes an assessment of Wal-Mart's competitive position and strategy. Includes an assessment of Wal-Mart's marketing mix. Introduction The new economy, characterized by sophisticated technology, global communication and "knowledge as a commodity" demands a great

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    Essay Length: 2,933 Words / 12 Pages
    Submitted: November 22, 2010
  • Wembley Stadium Pricing Study

    Wembley Stadium Pricing Study

    Ticket Pricing Strategy for the new Wembley Stadium 1 Introduction OBJECTIVE To maximise profits from ticket sales at Wembley Stadium KEY ASSUMPTIONS 1. Wembley has a monopoly on certain types of match 2. Wembley is run by profit maximising managers selling tickets to utility maximising buyers STRATEGY Set prices for seats as close to the willingness to pay as possible using price discrimination KEY CHOICES What type of seating to sell and at what price?

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    Essay Length: 1,272 Words / 6 Pages
    Submitted: November 22, 2010
  • Study Tips

    Study Tips

    There are many different styles and ways to study for classes when attending college. What doesn't change is the fact that you really do NEED to study or else you might be in a world of trouble. I am going to pass on some tips that I practice when I need to study for classes. The first part of advice that I'll give is that you need to stay organized. It's important to keep all

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    Essay Length: 474 Words / 2 Pages
    Submitted: November 23, 2010
  • Design of Correctional Facilities - a Case Study

    Design of Correctional Facilities - a Case Study

    Design of Correctional Facilities - A Case Study An article written for the Harvard Graduate School of Design Newsletter, Summer 1976 W. Easley Hamner, FAIA, Principal, The Stubbins Associates, Inc. Architects In designing "correctional facilities," a somewhat euphemistic term revealing our societal ambivalence relating to punishment or rehabilitation of criminals, architects must consider such complex issues as isolation vs. social mixing, the effect of the environment on both inmates and administrators, and priorities regarding the

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    Essay Length: 1,362 Words / 6 Pages
    Submitted: November 23, 2010
  • Studying Media

    Studying Media

    Much of what we know about the world, beyond our immediate experience, comes to us through the media. Media studies gives us the tools to respond thoughtfully and critically to media content, and recognise media productions as deliberate constructions rather than windows on reality. The 'mediated' society in which we live, is heavily shaped by the transfer of information. Many of our values, our ideas, and our knowledge of the world come from beyond our

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    Essay Length: 1,103 Words / 5 Pages
    Submitted: November 23, 2010
  • Case Study - Jamcracker

    Case Study - Jamcracker

    Situation Started in 1999 by the founder of Exodus Communications, K.B. "Chandra" Chandrasekhar, Jamcracker had a clear and simple vision: allow businesses to consume applications like a utility. The vision was simple, but the implementation was difficult. Jamcracker became the pioneer in delivering Software-as-a-Service in the On Demand World. Jamcracker provides software solutions and expertise that Software Companies and Service Providers need to efficiently deliver and manage their On Demand, or Software-as-a-Service Solutions. Jamcracker's Delivery

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    Essay Length: 417 Words / 2 Pages
    Submitted: November 24, 2010
  • What, If Anything, Can the Study of Popular Music Contribute to Musicology

    What, If Anything, Can the Study of Popular Music Contribute to Musicology

    Joseph Kerman, in his 1985 book Musicology, stated that musicology had "come to mean the study of the history of Western music in the high-art tradition...musicology is perceived as dealing essentially with the factual, the documentary, the verifiable, the analysable, the positivistic." Richard Middleton defines musicology as "the scientific study of music." Nicholas Cook, in his article What is Musicology?, claims that musicology "is all about the knowledge that underlies the enjoyment of music." Traditionally,

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    Essay Length: 2,085 Words / 9 Pages
    Submitted: November 24, 2010
  • The Innovative Leader: Skills for Effective Management

    The Innovative Leader: Skills for Effective Management

    Running Head: EFFECTIVE MANAGEMENT The Innovative Leader: Skills for Effective Management Tiffany Anderson Submitted to Dr. Liz Lentz-Hees In Partial Fulfillment of the Requirement for WED 398 Special Problems Southern Illinois University Kirtland AFB, New Mexico August 17, 2004 Abstract It is understood that management, which is defined as the act, manner, or practice of managing, handling, supervision, or control directly affects almost every aspect of the workplace (American Heritage, 2000). An incompetent or careless

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    Essay Length: 4,034 Words / 17 Pages
    Submitted: November 24, 2010

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