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Walmart Toy Store

Essay by   •  November 24, 2010  •  Case Study  •  543 Words (3 Pages)  •  1,062 Views

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While walking in Wal-Mart today I happened to find myself in the toy section. The first thing I did was to take a look at the boys section and then the girls section. The reason I split those to up is for what I found. I looked down each. When I looked down the one section it was more dark and gloomy looking. Then I walked to the other isle and looked down that one. What I seen in that isle was a much brighter isle which was lit up with bright colors.

I entered the girls section first and the first color that seemed to stand out to me was the pink. The first toy that seems to stand out to me is Barbie. The Barbie toys had different things to it. It had the Barbie dolls and then it had the accessories such as clothes and brushes for the Barbie's. They even had houses and cars for the Barbie dolls. Then I continued to look around in the girls section. Usually the age groups are listed on the boxes. I also looked at the pictures on the boxes and it usually pictured that specific age group playing with the toy. It seemed like the further down the isle you walked the age group would go higher and higher. All the toys in the section were mostly lightly colored and not dark.

As I walked out of the girls section I walked over to the boys section. There the first colored I noticed was black. The toys in this section were action figures that had guns in their hands and were all disfigured. The boys section also had toy guns and swords. Things I really didn't see in the girls section. The boys section as well had ages listed on the toys and kids that age playing with the toys. Just as in the girls section you see that the ages for the toys get higher. Most of the toys in this section were not brightly colored.

I remember when I was younger and I went to the toy section. If I were walking down the girls aisle I was turned off by the cute toys that were lightly colored. I usually would get out of that section as fast as possible and not have any interest in even looking. So then I tried to put myself in the shoes of a girl. Would I as most girls want to be in the boys section with action figures that showed internal organs coming out, blood, swords, guns, and other things like that? I think I would get out of that section just as fast as a boy in the girls section.

Looking for neutral toys was pretty rough because I don't think I found any really unless it was toddler toys. Its funny



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