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Walter Elias Disney

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Walter Elias Disney

At a time in American history when jobs were scarce and money was hard to

come by, one mouse and his group of animated friends, with their comical antics brought

smiles to the faces of children and adults alike. The mouse's name was Mickey, and with

his creation came the birth of a multibillion dollar corporate empire, all because of one

man's dream.

Walt Disney was born in Chicago, Illinois on December 5, 1901, and was brought

up on a small farm in a town called Marceline, Missouri, but later moved to Kansas City.

It was in Kansas City that Walt first began experimenting with his artistic capabilities on

Saturday mornings when he would go to a local museum and take drawing classes. The

instruction was not exactly great, but it was a beginning. At the age of seventeen, Disney

dropped out of school to become an ambulance driver overseas in W.W.I, but returned to

America in 1919, when he applied his desire for art to a lucrative career. He became an

apprentice as a commercial illustrator, creating advertising cartoons. By 1922, Walt had

joined forces with Ub Iwirks, and they began their own commercial advertising firm. It

didn't last long however, by 1923, Disney backed out of the business. Although the

venture was a failure, Iwirk's talent was one of the main reasons for Disney's later

success. (Gale Group)

Walt, now living in Hollywood, began production immediately on his first

animation, Steamboat Willy, which featured a cheeky little mouse named, "Mortimer,"

voiced by Walt. The mouse however was later renamed by Disney's wife, Lillian, to,

"Mickey." The production was the first ever to synchronize audio and visual effects. Walt

looked at animation as a new way of telling stories through a medium that had no

boundaries. This initial success led Walt to invest his own profits into newer and better

productions featuring Mickey's new gang of wacky characters; Goofy, Donald Duck,

Pluto, and Minnie. The productions were an overnight worldwide success, which led

Disney and his, at the time, small team to go even further, expanding their studios and

payroll, and releasing the first-ever full-length fully-animated feature presentation in 1937

entitled, Snow White. With the country still trying to recover from the economic disasters

of the Great Depression, the production of Snow White was completely astonishing, and

the fact that it was successful was even more astonishing, to many of Walt's colleagues,

including one animator named Bill Peet, a longtime animator and production assistant of

Walt's. Peet described Walt as a man of many faces. He could be on the highest of spirits

one day and in the lowest of spirits the very next, and you never could tell just which

Walt you might run into on any given day. (Peet, Bill)

The success of Snow White, in combination with Walt receiving an honorary

academy award in 1939, led to the production of other full-length movies such as,

Pinnochio, Fantasia, and the classic tale of Bambi. Disney's studios also took in earnings

from smaller, less-notable wildlife films in the late 30's and early 40's. In 1950 however

Disney's studios began experimenting with a new medium: live-action video, which they

used to produce the movie, Treasure Island, in 1950, the success of which led to the even

more successful, and possibly the most beloved live-action Disney film of all time, Mary

Poppins (Gale Group).

In creating Mary Poppins, Disney's studios used state of the art special effects

technology, including bluescreen, still a popular method of adjusting and changing

backgrounds today. The film was for the most part a musical, and heavily sentimental,

which is probably why it was as successful as it was. Disney was a master at plucking the

heartstrings of his audience, young and old. (Hahn, Don)

In 1954 Disney received four Academy awards, and in that same year his empire

continued to grow with the addition of television show production to the list of media the

company used. The first two shows were the Mickey Mouse Club and Zorro. Thirty-nine

hours of Zorro episodes and three-hundred-thirty hours of the Mickey Mouse Club were

produced when Walt died. Since the first two shows aired in the 1950's, the Disney

Studios created over 280 more television shows, until Walt's death. There is still no end

in sight due to the annexation to the Disney empire of multiple Disney television

networks, the most-popular of which, the Disney Channel, features all-Disney

programming twenty-four hours a day, seven days a week, 365 days a year (Hahn, Don).

In 1953, Walt released the idea of building a huge theme park in California to his

associates. Among the members of the company the idea was a hit, but financial

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